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How to Advertise on Walmart

Episode 11

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This is the eleventh episode in Helium 10’s Project W series, where Carrie Miller performs a never-before-seen case study on selling products on Walmart Marketplace. If you haven’t watched the earlier episodes, be sure to go back and watch them!

In this episode, Carrie tackles the ins and outs of advertising, specifically on Walmart Marketplace. PPC (pay-per-click) is the main paid advertising method, and this video will provide an overview of PPC on Walmart.com, how to apply to advertise on Walmart, and what the PPC dashboard looks like. Once in the dashboard, Carrie will go through the process, step by step, of how to create an advertising campaign!

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